About me

You don’t need more words. You need the right ones. That’s where I come in.

I’ve spent the past 20 years figuring out what works, what doesn’t, and what happens when someone says, “We’ll fix it later.”

I’ve worked with high-performing organisations around the world, leading content teams and digital projects across technology, travel and accommodation, sport and recreation, government, insurance, workplace health and safety, education and training, and plenty of other places where making complicated things make sense is part of the job.

Along the way, I’ve dealt with big ideas, tight deadlines, shifting scope, competing opinions, corporate jargon and endless urgent requests.

Time to go solo

Great businesses aren’t confined to capital cities, and their stories shouldn’t be either.

After many years in the tech industry, and dreaming on working in agriculture, I started my own business. They say “do what you know”, well I’m focusing on creating great content for rural and regional businesses around Australia. I help them tell their stories, connect with bigger audiences and put their best foot forward when they’re looking for funding.

Life on the farm

I’m based in the Scenic Rim in Queensland, where I live on a small property. When I’m not working, you’ll find me riding my two ex-racehorses, tending to my small herd of goats, or disappearing into a good book. I LOVE gardening but am notoriously bad at it. I’m passionate about looking after animals and the environment and love learning about anything to do with agriculture.

You’re welcome to follow my farm instagram @scenicview_farm if you love animal photos.

I’d love to chat to you

If you’ve got a business, project or big idea that needs the right words, I’d love to hear from you.

You can check out my LinkedIn for the full career history — or, if you’re more interested in what I can do for you, get in touch.

I’ve got a growing list of clients, and I’d love you to join us.